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Keyword Planner

Keyword Planner

Advance Keyword Research Tool

Keywords are the words and phrases that people use to find what they're looking for in search engines.
For example, if you wanted to buy a new jacket, you may put "men's leather jacket" into Google. Even if that phrase contains more than one word, it is still considered a keyword.
Of course, nobody outside of the SEO sector uses this jargon. Most people would refer to this as Google searches or enquiries. Just keep in mind that keywords are equivalent with both of these concepts.

Why are keywords important?

Keywords are important because they are the foundation of search engine optimization, which is the process of getting a site or webpage to appear higher and higher on the search results pages.
Keywords are crucial because they allow visitors to find your website when they enter them into search engines.

For example, if you Google "how to perform SEO," we are towards the top of the results:

1. how to do google search seo

Because this phrase receives an estimated 1,700 monthly searches in the United States, appearing at the top of Google sends a large number of people our way. In fact, over 900 visitors came from this term in the previous month.
How to Get Listed in Google for Keywords
Getting to the top of Google for a relevant phrase might bring a lot of traffic your way, but how do you achieve it?

There are two options.

  1. SEO PPC (Pay Per Click) advertising (Search Engine Optimization)
  2. Pay-per-click (PPC) (PPC)
PPC is when you pay Google to have your website appear in search results for specified keywords. If you provide email marketing software, for example, you could bid on that word and appear at the top of Google's search results when people search for it.

Search Engine Marketing (SEO)

SEO is the practice of optimizing your web pages so that they appear in Google's organic search results. And it is Google's responsibility to rank the best, most relevant results for each search query.

If Google considers your page to be the "best" result for the relevant searches, you will receive a steady stream of 'free' traffic to your website.

For example, the xoom blog receives an estimated 383,000 organic Google hits every month.

How to search Keywords?

The majority of individuals have an idea of the keywords they want to rank for in Google. However, it is difficult to know all that individuals look for. That is why it is beneficial to conduct some keyword research in order to get more keyword suggestions.

There are several approaches accomplish this, but the simplest is to utilize a keyword research tool.

The majority of these tools function in the same way. You add a few broad keywords relating to your industry, referred to as seed keywords, and the programme returns some related keyword suggestions.
Assume you sell headphones on the internet. Seed keywords might include "headphones," "earbuds," "earphones," and "beats."

Let's enter those into xoom's Keywords Explorer and then examine one of the keyword suggestions reports.

How to Select Keywords?

Nobody can rank for every term or bid on every keyword. As a result, it's critical to pick your conflicts intelligently. Let's take a look at a few keyword metrics and properties to assist you decide which ones to use.

  • The number of searches
  • 'Value'
  • search intent
  • Difficulty is a keyword.

The number of searches

The popularity of keywords varies. For example, "how to post on Instagram" receives over 35,000 monthly searches. However, there are only 1,200 results for "how to gain backlinks."

Is this to say that ranking for "how to post on instagram" is preferable than ranking for "how to earn backlinks?" No, not always. If you sell SEO tools like us, ranking for that first term is pointless. It may attract a large number of visitors, but none of them are likely to purchase our products.

You must select keywords that are relevant to what your company does and then rank them in order of importance.

Every month, for example, there are 2,200 searches for "SEO suggestions," compared to 350 for "image seo."
We should definitely priorities the first one because it makes sense for us to appear in Google for both of those keywords. Why? There are more searches. We'd probably receive more visitors if we ranked first for one term rather than the other.

In xoom' Keywords Explorer, you can see the search volume for practically any keyword. Simply enter your term, select a nation, and you'll see both country-specific and worldwide volumes:


Although search volume is often a decent indication of traffic potential, it is not perfect.

Consider the following two keywords:

You'd think that the top-ranking page for "SEO advice" would get the most organic traffic based on their search volumes. However, when we look at the current top-ranking pages for each phrase in Site Explorer, we see the reverse.

In these two blogs, you'll learn why search volume isn't necessarily a strong indication of traffic potential.

Intention to search

Assume you sell robot vacuums online. Based on the search traffic for "robot vacuum," it appears to be a good keyword to try to rank a product page for.

After all, those who search for "robot vacuum" are most likely wanting to purchase one, and you sell them. So, what's the issue?

The issue is that the majority of individuals searching for this phrase aren't ready to buy. They're only interested in evaluations and insights about the greatest models on the market.
As you can see, practically all of them are consumer review websites' compiled lists of the finest robot vacuums. This is significant since Google's mission is to provide consumers with the most relevant search results. If the majority of them are lists of the best robot vacuums, we may guess that's what searchers are looking for.

If you want to have the highest chance of ranking for your keywords in Google, you must generate material that is relevant to the purpose of the searcher. To put it another way, don't try to rank your homepage for a term where people are seeking for blog entries, and vice versa.


People frequently get caught up with search volume and intent without considering the value of a keyword. That is a blunder.

Assume you sell pizza ovens online. You could notice a term like "pizza dough" with 43,000 monthly searches and believe it's a no-brainer to try to rank for it.
However, how many of those folks are going to want to purchase a pizza oven? The realistic answer is most likely none. The majority are probably definitely seeking for a fast recipe. They're unlikely to want to spend a few hundred dollars on a pizza oven anytime soon.

Why are keywords important?

"Why are keywords important?" is probably one of the most common questions in SEO, can be answered by simply looking at the data for a given keyword and trying to see if your site shows up there. Why?
Because they are the core pieces of content to rank for and by ranking for them, you will rank higher.
When you think about the keywords you use to describe your website, you'll notice that you can use almost any words to describe your website. For example, your website might be called "Real Estate." The keyword "real estate" can be used to describe anything from a building for sale to an apartment.
Some websites have perfect keywords because they are intentionally created to rank on search engines.
You can use any words to describe your website, but if you use a word that has a more negative connotation, your site will have a lower ranking.
You might think that the "benefits of a perfect keyword" is an obvious benefit to a new website, but the good news is that it's not.
Keywords are important because they are the core pieces of content to rank for and by ranking for them, you will rank higher.
For example, if you want to rank for "real estate," you can use every word you want, because you can use the word "real estate" to describe almost anything.

Xoom Keyword Research Tool

Using the industry's best keyword research tool, conduct in-depth keyword and SERP analysis.
Examine keywords based on search volume.
With greater than 95% accuracy, anticipate how much search traffic a keyword will receive.
Make and preserve keyword lists.
Comprehensive scoring allows you to rank keywords by subject or emphasis in a single location for usage as a keyword planner.
You should export your data.
Export keyword research ideas, analyses, and lists as metrics-rich, well-formatted CSVs with ease.
Look for keywords in question format.
Stay ahead of the competition by focusing on long-tail keywords with high relevance, wide themes, or queries.
Sort according to predicted keyword metrics
The ratings for Keyword Difficulty, Volume, and Expected Organic Click-Through Rate assist in predicting your capacity to rank and drive traffic.
Examine the SERP information by keyword
With a SERP analysis breakdown of the components and link data at each ranking position, you can understand why pages rank where they do.
Examine Keyword Difficulty
Xoom Internet's own Keyword Difficulty score indicates how simple (or difficult) it is to rank on each SERP.
Expand your SEO approach globally.
For improved international SEO techniques, search for keyword recommendations and rank keywords by country.

Conduct a competitive keyword analysis.

Find out what keywords your site ranks for and what your rivals' most significant keywords are.

Free Keyword Research Tool By Xoom Internet

We've updated our famous Free Keyword Tool, and it's better than ever, with more features, more data, and more information to assist you in managing, optimizing, and expanding your search marketing campaigns.

Keyword research may be time-consuming, but Xoom Internet's Free Keyword Tool makes it quick and simple to uncover the phrases your company needs to generate visitors via organic and paid search.

Would you want to learn more about Xoom Internet's new and enhanced Free Keyword Tool? Then continue reading!
Why should you use Xoom Internet's Free Keyword Tool to do keyword research?
Keyword research is one of the first – and most important – tasks in any organic or paid search marketing strategy. However, most free keyword suggestion programmes provide limited findings and value, particularly when it comes to PPC keyword research.

You need the correct keywords, as well as a method for expanding your keyword lists over time, to generate search engine traffic, whether through organic search or paid search adverts. This is where our free tool comes in handy.

Xoom Internet's Free Keyword Tool provides hundreds of relevant keyword results as well as extra actionable information such as competition level and predicted CPC, all for free! It's an excellent substitute for Google's Keyword Planner.

What is the Free Keyword Tool and how does it work?

Simply input a term, then select your industry and country (if desired). You'll be given a list of relevant keyword recommendations, including long-tail keyword variations, as well as their Google and Bing search traffic.

You can also input a website URL – such as a competitor's homepage – to receive relevant keyword suggestions and ideas to help you compete with comparable firms.

We'll immediately show you the top 25 keywords. To acquire the complete list of terms, simply provide your email address and we'll give it to you for free.

What distinguishes the Free Keyword Tool?

You don't just want keywords; you want competitive, industry-specific information as well as keyword analysis capabilities to assist you priorities and maximize your marketing budget.

Our free keyword tool is specifically designed to provide paid search marketers with better, more complete keyword information to inform their PPC campaigns, including competition and cost data tailored to your country and industry, so you can be confident that your keyword list is highly relevant to your specific business.

Once you've compiled your keyword list, save it as a CSV file so you can easily import it into your Google Ads or Bing Ads account. Put your keywords to good use!

We believe it is one of the greatest keyword research tools available.

Sources of Keyword Data for the Free Keyword Tool
The keyword and keyword search volume data in the Free Keyword Tool is obtained from the Google and Bing keyword research APIs.

Organizing Free Keyword Search Results by Industry

With Xoom Internet's Free Keyword Tool, you can also filter your results by industry, which specifies your results as well as other statistics such as search volume, competition level, and anticipated CPC so they're all as relevant to your business as possible.

For example, if you search for "cars" keywords while selecting "Arts & Entertainment" as the industry, you'll get results such as "cars movie," "Disney cars," and "Pixar cars." If you enter the same keyword but alter the industry to "Finance & Banking," you'll get results such as "new vehicle incentives" and "new car lease."
You can narrow down your search results by 24 business verticals, including Apparel, Arts & Entertainment, Autos & Vehicles, Beauty & Fitness, Books & Literature, Business & Industrial, Computers & Electronics, Finance & Banking, Food & Drink, Toys & Games, Health, Hobbies & Leisure, Home & Garden, Internet & Telecom, Jobs & Education, Law & Government, News Media & Publications, Family & Community, Occa

Keyword Data with a Geographical Scope and an International Scope

You can filter your keyword results and volume/performance data by country – choose from more than 23 countries such as Australia, Austria, Belgium, Brazil, Canada, Czech Republic, Denmark, France, Germany, India, Italy, Japan, Mexico, Netherlands, Norway, Poland, Russia, Spain, Sweden, Switzerland, Turkey, United Kingdom, or United States.

Are you an advertiser in the United States searching for location-specific keywords for a local campaign? Simply input the name of your state to obtain keyword results tailored to your location.

More information about PPC keywords

Check out our post on keyword grouping to discover how to organize your fresh keywords into actionable clusters. And if you merely want to utilize our Free Keyword Tool to uncover expensive keywords that are squandering your PPC cash, read up on negative keywords.

The Free Keyword Tool is quick, accurate, and simple to use.

Our free keyword suggestion tool offers extensive and reliable keyword recommendations, search volume, and competitive statistics, making it an excellent substitute for the Google Keyword Tool or AdWords Keyword Tool.

You may receive keyword suggestions by using the free keyword finder tool, which includes:
Google Ads keywords — locate high-volume, low-competition keywords that your competitors haven't discovered and utilize them in your Google ad campaigns.

Website keywords - identify popular and specialized keywords for your website on a large scale.

Learn what actual terms users enter into search engines to answer their demands.

Long-tail keyword queries — get long-tail keyword queries that are less expensive to bid on and simpler to rank for.

Negative keywords can help you save thousands of dollars by determining which keywords to omit from your AdWords advertising.

Meta keywords - Use meta keywords to help search engines comprehend your website.

PPC keywords - investigate keywords for use in PPC advertising.

Export SEO keywords to help your site rank higher in organic searches.

Find high-volume keywords in your sector by using popular terms.

The Best Keyword Search Alternative to Keyword Planner
Xoom Internet's free keyword research tool is meant to supplement Google's keyword planner. Both tools allow you to search for keywords to add to your account immediately. Xoom Internet's keyword search engine has one benefit over Keyword Planner in that it includes specific search volumes rather than search volume ranges. We think that this functionality will make it easier for users to identify the specific keyword searches that are important to them.
As a Google partner, our keyword finder has direct access to Google's API, ensuring that the data you obtain is validated and genuine. Simultaneously, our keyword finder complements Keyword Planner's functionality by using Bring data.

Your All-In-One Keyword Analysis Tool

Do you want to research keywords? Xoom Internet's Free Keyword Tool is an excellent option. The Free Keyword Tool is a multi-purpose keyword analysis tool that lets you evaluate the keywords that are most important to you.
Identify the keywords across Google and Bing that can really make a difference in your account, whether that means analyzing keywords with the highest intent to your products and services, analyzing keywords with tenable levels of competition so you can rank near the top of the page, or simply analyzing search volume.

A Tool for Analyzing Website Keywords for Any Business

Another useful feature of our programme is the ability to analyze keywords from your website. A keyword analysis of your website is the most efficient technique to obtain keyword ideas directly from your product pages and content.

So, if you don't already have a list of keywords in mind, simply input your website or landing page and we'll evaluate the keywords on it for you. Xoom Internet's Free Keyword Tool is a powerful online keyword analysis tool for any company.
Using Xoom Internet for Keyword Research in SEO
The Free Keyword Tool is primarily used to discover and analyze PPC keywords. Having said that, many of our clients and readers also utilize the Free Keyword Tool for SEO keyword research.

The search volumes displayed in our tool's search volume column are correct whether you're bidding on a keyword or producing organic content for it. Search volume is critical in search marketing because it allows you to see which terms prospects are looking for the most in your sector. You'll be in excellent shape if you can find a solid balance of search volume, competition level, and intent to your products and services.
You can identify SEO keywords by looking for terms that are informational in nature (as opposed to commercial). Long-tail keyword research, or the practice of locating phrases that are longer and more descriptive, is an excellent technique to uncover keywords that would be more suited for blog posts rather than online advertisements.

Do you want to utilize Xoom Internet as a free keyword research tool? Try entering the URLs of your rivals' homepages into the URL bar. This will enable you to discover the keywords on which they may potentially benefit from bidding or publishing. If you blog about such keywords or bid on them, you may be able to steal some of your competitors' traffic.

Identifying Relevant and Popular Keywords

We should talk about the skill and necessity of identifying relevant and popular keywords. If you don't want to begin with a URL, consider beginning with a term that you believe is linked to your products and services.

Xoom Internet is both a related keyword generator and a keyword popularity tool in one: it will not only tell you which keywords have the highest search traffic, but it will also surface terms related to your beginning keyword that may be useful for your ad account or content strategy.
Using Xoom Internet for Keyword Tracking and Validation
Xoom Internet is not a standard keyword monitoring tool in the sense that it will tell you how your website ranks for a certain term. Having said that, you may (and many of our clients do) utilize Xoom Internet to observe how search volumes and competition levels vary over time for the terms that are important to them.

Perhaps you overlooked a term since it had just 100 search volume. But what is the current search volume for it? Perhaps it has been influenced by seasonality or a shift in purchasing behavior relating to your company or sector. Use our tool on a regular basis to verify and track the keywords that are important to you, and you'll be able to remain on top of changes in search traffic.
12 Best Keyword Research Tools
  • Semrush Keyword Magic Tool.
  • Semrush Keyword Gap Tool.
  • Semrush Position Tracking Tool.
  • Google Trends.
  • QuestionDB.
  • AnswerThePublic.
  • TubeBuddy.
  • Keyword Tool.
  • Xoom Keyword Planner
  • Xoom Keyword Research
  • Emexee Keyword Planner
If you've ever developed a website, published content, or sold something online, you're aware that search engine optimization (SEO) is critical to getting people to see what you've created. And keyword research is a critical component of site optimization.

There are literally hundreds of programmes designed just for keyword research, ranging from beginner-friendly to extremely expert. They also range from completely basic and useless to quite valuable.
The greatest SEO keyword research tools, when used correctly, simplify and streamline your SEO operations. They help you locate the correct keywords to target and provide the data you need to rank for them. When done incorrectly, they might complicate and slow down your search.

That is why it is critical to use the best keyword planning tool. To assist, we investigated over 50 keyword research tools. Following extensive testing, here are the eight greatest, including all-around greats and applications designed for more particular use situations.
The qualities that create a superb keyword research tool are simple: you search for a term, and the programme tells you about it. But because there are so many various ways to use keyword data, we wanted to identify tools that could handle a wide range of use cases, as well as a handful that were specifically developed for some of the most common purposes for keyword research.

During testing, we focused on the following aspects to decide which applications made our list.
There is data included. The top keyword research tools provide you with all of the information you need to rank for your desired term. At the very least, all of the tools we chose provide traffic, keyword difficulty, and competitive SERP research.

Sources of information You should be able to trust that your keyword data is devoid of errors and biases, thus we thought it was necessary to evaluate where the data in each keyword research tool originates from. At the very least, every tool we listed draws data from Google.
Advice on keyword optimization. To utilize keyword research tools, you shouldn't need to be a 10-year SEO industry veteran—the finest tools provide easy, obvious ideas for optimizing for your keywords. There are tools (such as Ahrefs, Semrush, and Moz) that do a comprehensive SEO study on your site, looking at anything from site performance and technical details to domain authority and subject clusters. That's not what we're after here. We're seeking for solutions that may help any company owner or marketer rapidly grasp their target keyword and improve their website to rank for it.
Affordability. Because SEO software may be costly, we limited our selection to keyword research tools that are affordable to the ordinary SMB. All of the tools listed here have monthly plans that are less than $120, and the most of them include a free version of some type.

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